Home FAQ Articles Tutorials Customers Contact Us Privacy Statement Site Map This is a Podcast From my Good Friend Tony Marino
Here is a live sample of one of our templates with Tony's excellent podcast. He uses audio and sometimes video which is delivered directly my page. Remember this will be updated every time Tony adds a new audio. Not only that but he uses channels so you can click on the more function and get past sessions as well. It will refresh the page and then you will need to scroll down here see all his shows. Click on the hide to reduce to single feed again. And its all automatically delivered. Very powerful stuff! PodCast Radio Show - PodCast Marketing from the PodCast PromenadeMarketing Antics - 112407 - 910View Original Article Sat, 24 Nov 2007 20:23:55 GMT Guests Galore from Voice Connection, George Stanfield and Laura White and WeXL Solutions, CFO Kent Jensen. ITEC coming this Wednesday and Thursday. Register at www.goitec.com using code “RADIO” for free admission. Enter our business card drawing at the booth for a free weekend entertainment package for two courtesy of Chinook Winds Casino! Today, Tony and Ralph visit with local business owners Laura White – Voice Connection and Kent Jensen – WeXL Solutions about their respective companies and products. What does “Hoodwinked in America” mean? Marketing Antics – Internet Marketing Inner Circle… Marketing Antics Live – Show Liner Notes for: Saturday, November 24, 2007 Marketing Antics Live – Marketing Events Calendar ITEC Portland November 28-29 is the only comprehensive, unbiased conference and Exhibit built exclusively for the IT end-user and business executive in private industry, as well as governments. You will find the information technology products and services you need Meetup-Whatever your interest. Wherever you are. Meetup.com helps people find others who share their interest or cause, and form lasting, influential, local community groups that regularly meet face-to-face. We believe that the world will be a better place when everyone has access to a people-powered local Meetup Group. That’s our goal. Meetup Groups help people: Consumer Electronics Show – Las Vegas January 7-10,2008 The International CES is produced by the Consumer Electronics Association (CEA), the preeminent trade association promoting growth in the consumer technology industry. CEA represents more than 2,100 corporate members involved in the design, development, manufacturing, distribution and integration of consumer electronics products. All profits from CES are reinvested into industry services, including technical training and education, industry promotion, engineering standards development, market research and legislative advocacy. +++ Everything Furniture
+++ Marketing Antics Live – Marketing News Updates The Secret Strategies Behind Many “Viral” Videos-Dan Ackerman Greenberg Have you ever watched a video with 100,000 views on YouTube and thought to yourself: “How the hell did that video get so many views?” Chances are pretty good that this didn’t happen naturally, but rather that some company worked hard to make it happen – some company like mine. When most people talk about “viral videos,” they’re usually referring to videos like Miss Teen South Carolina, Smirnoff’s Tea Partay music video, the Sony Bravia ads, Soulja Boy – videos that have traveled all around the internet and been posted on YouTube, MySpace, Google Video, Facebook, Digg, blogs, etc. – videos with millions and millions of views. Facebook backlash over sale of personal data Growing unrest among the users of social networking website members could turn into a full-blown rebellion as they demand greater control over the way their personal information is marketed in cyberspace. Following weeks of discontent on group discussion boards on Facebook, one of world’s biggest internet sites, it is facing a privacy backlash organised by the US-based online democracy watchdog, MoveOn. Thousands of American Facebook members have signed a petition calling on the website to remove a new advertising program called Facebook Beacon, which can be used to track the spending habits of Facebook users on external websites. November 22, 2007 (IDG News Service)—Researchers at comScore are expecting a solid online shopping season, but another research group isn’t so sure. For the first 18 days of November, comScore reported more than $7 billion in online retail spending. That’s up 17% over the same period last year, which brought in $6 billion. The growth happened even though the first week or so of the month showed only modest gains compared with the year earlier. Roughly the last half of the period studied grew by more than 20% compared with last November, comScore found. ComScore is predicting that shoppers will spend $29.5 billion during the months of November and December this year. That would be a 20% increase over last year, which brought in $24.6 billion. However, another researcher is warning that online spending might not reach the growth levels seen in recent years. A study conducted by Nielsen Online found that shoppers expect to spend the same portion of their holiday budget online as they did in 2006. Must-have gadgets for the discerning geek San Francisco – It’s that time of year when even adults’ thoughts turn to toys. For IT pros and technology lovers, that means gadgets and cool apps. Chances are that you’ve got an Apple iPhone or iPod Touch on your list, if not already in your pocket. And a high-def TiVo, Apple MacBook Pro with Leopard and Parallels Desktop are all old news to you. So you want something that not everyone else has already discovered. You’ve come to the right place. InfoWorld has looked beyond the merely cool to uncover seven items that the truly leading-edge tech cognoscenti will want on their holiday lists. +++ Global Travel International +++
File Download (53:00 min / 24.6 MB) By Marino & Hughes. [Marketing Antics]Marketing Antics - 111707 - 909View Original Article Sun, 18 Nov 2007 23:15:11 GMT James E. Gaskin, Keynote speaker for ITEC Portland, IT Culture, technology and tools Today, Tony, Ralph and George talk from ITEC’s keynote speaker. George and Tony talk about an article in Information Week bringing up the concern that IT departments are playing it too safe. We hear from Alixandra of Angel Mystics in Virginia with questions on how to effectively put callers through a smooth payment process then connect live to a person with her organization. Ralph warns Oregon businesses not to respond to a mail solicitation from Assumed Business Name Renewal Service. See the link posted below in the featured link section for the official Oregon State site if you use or are going to use an assumed business name. Marketing Antics – Internet Marketing Inner Circle… Marketing Antics Live – Show Liner Notes for: Saturday, November 17, 2007 Marketing Antics Live – Marketing Events Calendar ITEC Portland November 28-29, 2007 Oregon Convention Center ITEC Portland November 28-29 is the only comprehensive, unbiased conference and Exhibit built exclusively for YOU – the IT end-user and business executive in private industry, as well as governments. At ITEC you’ll find local, regional and national manufacturers, VAR’s, consultants, system integrators and solution providers demonstrating the information technology products and services you need to transform, upgrade and improve your business. ITEC offers unique networking opportunities to interact and collaborate with vendors and peers in an atmosphere that combines education with hands-on knowledge. Consumer Electronic Show January 7-10, 2008 Las Vegas With more than four decades of success, the International CES reaches across global markets, connects the industry and enables CE innovations to grow and thrive. The International CES is produced by the Consumer Electronics Association (CEA), the preeminent trade association promoting growth in the consumer technology industry. CEA represents more than 2,100 corporate members involved in the design, development, manufacturing, distribution and integration of consumer electronics products. All profits from CES are reinvested into industry services, including technical training and education, industry promotion, engineering standards development, market research and legislative advocacy. Internet Marketing Conference-Stockholm, November 29–30, 2007 The most important rule for Internet Marketers is more valid than ever in 2007. According to a study by the Online Publisher Organization (OPA) content has surpassed communication as the bulk of consumers’ online attention. At IMC Stockholm 2007 you’ll learn how to build, acquire, and retain customers by having the best content in your industy. Day one is about all aspects of marketing and content creation and day two is about web analytics and testing.
+++ Yoga Direct +++ Marketing Antics Live – Marketing News Updates Poll: IMs Help Teens Avoid Embarrassment WASHINGTON (AP)—Sure, instant messaging is fast and efficient. For many teenagers, it’s also a great way to avoid those OMG moments – that’s “omigod” – of mortifying face-to-face confrontations. More than four in 10 teens, or 43 percent, who instant message use it for things they wouldn’t say in person, according to an Associated Press-AOL poll released Thursday. Twenty-two percent use IMs to ask people out on dates or accept them, and 13 percent use them to break up.
At this point we’ve heard so many predicted launch dates for Amazon’s Kindle ebook reader we’re a little jaded about the whole thing, but CNET is reporting that their always-reliable “industry sources” have confirmed a Monday launch for the device and service. The specs will apparently remain consistent with what we’ve been hearing for so long now—$399, 6-inch screen, no integrated backlight, WIFi, EV-DO on Sprint for OTA book purchases, and a big ol’ dose of the ugly—but rumors are rumors, so don’t get too mopey if Monday comes and goes with no announcement. WHY are fewer viewers watching the new fall television series? Perhaps because they are too busy watching video online. As broadband service becomes more available at home, the growing prevalence of video programming on the Internet is catching the attention of consumers — not to mention marketers and media companies. “Video has been liberated” from the TV set, Beth Comstock, president for integrated media at NBC Universal, said last week at a panel at the Ad:Tech conference in New York. YouTube will do higher quality, not HD YouTube is planning to upgrade the quality of its videos within the next three months, but it will not be high-definition video. The social video company has been testing higher quality video, but it does not want to alienate its traditional users with long load times. YouTube provides content to everyone, co-founder Steve Chen said at the NewTeeVee conference. Other sites had incorrectly reported that Chen was referring to high definition. One of the moderators of the panel at the NewTeeVee Conference where he revealed his upcoming plans for YouTube cleared the air. “What I got out of [Chen’s] comments was that YouTube’s first priority is making sure everyone, everywhere, on any device, could view every video on the site. Steve actually said himself, as the commenters above are saying, that HD really doesn’t make sense for the short, silly clips that are YouTube’s bread and butter,” Liz Gannes wrote to AlleyInsider. +++ California Wine Club +++
File Download (52:49 min / 24.5 MB) By Marino & Hughes. [Marketing Antics]Marketing Antics - 111607 - BTR1009View Original Article Sat, 17 Nov 2007 00:30:55 GMT Why Your Online Marketing Efforts Suck - Nov 16,2007. In this special edition of Marketing Antics Live, Dr. Tony Marino and Ralph Hughes will show you how and why your present Internet marketing tactics are on a direct collision course for failure! By Tony Marino, Ph.D.. [Marketing Antics Live] Marketing Antics - 111007 - 908View Original Article Sun, 11 Nov 2007 07:35:20 GMT Today Tony, Ralph and George talk about important things to do as a business during the holiday seasons. We get a call from Raven of www.womenpower-radio.com. The importance of presenting to the right person at the right time is explored Marketing Antics – Internet Marketing Inner Circle… Marketing Antics Live – Show Liner Notes for: Saturday, November 10, 2007 Marketing Antics Live – Marketing Events Calendar To keep pace with the demands driving businesses today, most companies find that managing their networks is an evolving process. Increasingly, new techniques and technologies must be incorporated to ensure smooth operations, rapid resolution of problems, and that ever-more stringent service level agreements are met. To satisfy these requirements, IT increasingly must turn to solutions that provide application-aware management, network event correlation, and network lifecycle management. ITEC Portland November 28-20, 2007 Oregon Convention Center ITEC Portland November 28-29 Solutions for IT decision makers — including project management, business intelligence, IT organizational and performance management, e-government and homeland security. How to select, deploy and manage emerging tools and new technologies, protocols, applications and architectures for greater productivity and return on investment. How to use IT to plan and strategize short and long-term growth, meet and exceed customer expectation, create and maintain competitive advantage, control costs and elevate business value. In this abridged version of his popular How to Find Out Anything seminar, research expert Don MacLeod shows you how to use Google’s complete list of features and search capabilities. You will discover how to unearth critical data on people, companies, industries, and specific subjects, as well how to access Google’s specialized databases of scholarly articles, financial research, and blog posts to turn yourself into a formidable fact-finder. +++ Yoga Direct +++ Marketing Antics Live – Marketing News Updates YouTube Increases Upload Limits, Provides Batch Uploader YouTube announced yesterday that it had increased the size limit for videos to 1 GB, and also introduced new software that allows users to simultaneously upload multiple videos. Users may still opt to upload their videos to the site through the browser form if they do not wish to put a piece of YouTube software on their hard drives, or in the case of Mac users, if the software isn’t supported at all. If you’ve ever watched a feature film on YouTube, you know that files are broken up into increments and compressed severely. The new multi-upload application seems ideally suited for the purpose of putting such longer-form media on the site. By also increasing the potential file size, it will likely means that compression will be less of a detriment to picture quality. Online Advertising Dollars Soaring The amount of money spent in the US on online advertising will nearly double in the next four years, going from $21.4 billion in 2007 to $42 billion in 2011, according to a report by eMarketer. This represents an increase from a 7.4% share of total media in 2007, to a 13.3% share in 2011. In roughly the same period, online spending will nearly triple, rising from $16.9 billion in 2006 to $42 billion in 2011. According to David Hallerman, eMarketer Senior Analyst and author of the new report US Advertising Spending, these four milestones mark the change: “First, US Internet ad spending surpassed $5 billion in Q2 2007, the largest sum recorded in any quarter according to research from the Interactive Advertising Bureau and PricewaterhouseCoopers.” November 09, 2007 (Reuters)—Companies are rushing to serve up advertisements with online videos, but that doesn’t mean anybody is paying attention to the promotions for cars, soap or sneakers. Although increasingly widespread, the short commercial spots that run before videos—everything from entertainment clips to news spots—may do as much harm as good, according to media experts. Studies show the commercials, known as prerolls, often irritate consumers, thus raising the risk they’ll ignore the promotion or click to another Web site altogether. It’s really frustrating to watch 15- or 30-second of advertising before you get to see the video,” she said. In one alternative, Google is offering an ad-supported video service known as “video units,” which runs relevant banners along the top of the video and text ads along the bottom. It’s considered a less invasive way of showing the audience an advertisement. Other alternatives could include anything from sponsorship to product placement. Yet another possibility would be to rely on subscriptions rather than advertising. But few believe consumers are willing to pay subscriptions, after getting so much content for free until now. Microsoft giving away business search tools Microsoft thinks it has found the right price for its enterprise search tool: free. Starting next year, the company plans to give away a new product, dubbed Microsoft Search Server 2008 Express, which enables workers to see a collection of search results spanning databases, internal computer systems, and the Internet. In addition to the free product, Microsoft plans a paid version that is essentially the same, but is licensed to run on more than one physical server. Microsoft said it will announce pricing for that product closer to its launch next year. +++ California Wine Club +++
File Download (59:32 min / 27.6 MB) By Marino & Hughes. [Marketing Antics]Marketing Antics - 110307 - 907View Original Article Wed, 07 Nov 2007 16:56:07 GMT Using the Marketing Funnel online and the Top 10 Behavior Mistakes Made by Entrepreneurs Today Tony and Ralph define the Marketing Funnel and how it relates to Internet marketing. Why is filling the pipeline important and why you need to track your results. They list what behavior you need to avoid as an entrepreneur. Marketing Antics – Internet Marketing Inner Circle… Marketing Antics Live – Show Liner Notes for: Saturday, November 3, 2007 Marketing Antics Live – Marketing Events Calendar Itec Comes to Portland November 28-29 ITEC Portland November 28-29 FREE CONFERENCE REGISTRATION to IT and business owners and professionals. Qualify to attend ITEC and reserve your complimentary seat today.
Marketing Antics - 101307 - 904View Original Article Mon, 15 Oct 2007 06:51:47 GMT Marketing Antics - 101307 - 904. The importance of branding, eight myths, even Bill Gates has problems with Windows programs. Today, we talk about the companies who have successfully branded themselves and moved up in their brand recognition. We go over the 8 myths about building your business on the Internet that you may have already experienced. Listen to Bill Gates showing (unsuccessfully) a Media Center PowerPoint presentation to Conan O’Brien. Marketing Antics – Internet Marketing Inner Circle… Marketing Antics Live – Show Liner Notes for: Saturday, October 13, 2007 Marketing Antics Live – Marketing Events Calendar ITEC Portland November 28-20, 2007 Oregon Convention Center ITEC Portland November 28-29 is the only comprehensive, unbiased conference and Exhibit built exclusively for YOU – the IT end-user and business executive in private industry, as well as governments. At ITEC you’ll find local, regional and national manufacturers, VAR’s, consultants, system integrators and solution providers demonstrating the information technology products and services you need to transform, upgrade and improve your business. ITEC offers unique networking opportunities to interact and collaborate with vendors and peers in an atmosphere that combines education with hands-on knowledge. Internet Professionals Northwest (IPN) is a non-profit trade association dedicated to providing valuable information to the community about the Internet and promoting the interests of Internet professionals. Internet and Web experts share best practices and case studies to help you understand what to do, how to do it, and who can help you. Whether you provide Internet services or use them, IPN events help you make better business decisions. Next event is 10/30/2007. This link should be bookmarked for your future use if you are looking for something to do in Portland or even the entire state. Events are broken down by color coordinated categories that are easy to see. +++ Diet-to-Go +++ Marketing Antics Live – Marketing News Updates Microsoft Launches Windows Live Events Targeting the market for tools that allow individuals planning events—from birthday parties to business meetings—to send invitations over the Web, Microsoft (NSDQ: MSFT) on Friday launched a new online service called Windows Live Events. More than 750 million people age 15 and older — 95% of the worldwide Internet audience — conducted 61 billion searches worldwide in August, according to a new report by comScore. The total represents an average of more than 80 per searcher. The study, based on data from comScore’s qSearch 2.0 service, found that the Asia-Pacific region had the most searches with 258 million unique searchers conducting 20.3 billion searches. Europe reported the second-most searchers, with 210 million. Europeans performed 18 billion searches, followed by North America’s 206 million searchers and 16 billion searches. Consumers who are passionate about their interests spend a lot of time online keeping up to date, according to Yahoo! and MediaVest’s “Passionistas: The New Empowered Consumers” study. These consumers spend six minutes online for every one minute spent with the same content by most Internet users. The Yahoo!-MediaVest study also found that such consumers were favorable toward brands associated with their interests. “If you observe the natural behavior of passionate people as a brand marketer you can take advantage of their behavior toward others,” Edwin Wong, director of the consumer insights organization at Yahoo! Mr. Wong said passionate people were naturally predisposed to spread not only the word about their interests but also the associated brands. Niklas Zennstrom, Skype’s co-founder and former chief executive, told attendees at this week’s ETRE technology conference in Hungary that while the Internet telephone services provider was growing at a steady pace, “we overshot in terms of monetization” and admitted the company had not delivered the immediate revenue boost expected following eBay’s $2.6 billion acquisition in 2005. Global Travel International +++
File Download (53:02 min / 24.6 MB) By Marino & Hughes. [Marketing Antics]PodCast Radio Show Moved To Marketing Antics LiveView Original Article Mon, 15 Oct 2007 06:27:06 GMT Podcast Radio Show has moved to it's all-new Internet marketing location at Marketing Antics Live. Both our blog, podcasts and our live Portland radio show has been relocated to pull our Internet radio and television resources together into one convenient web address location. Ralph and I are now live on the air in Portland every Saturday morning at 9:00 Pacific (Los Angeles Time Zone on AM 1410, KBNP. Please do make your way over to Marketing Antics at: http://www.marketingantics.com The Podcast and all show archives are located at: http://www.marketingantics.com/podcast All PodCast Radio Show Inner Circle memberships have also been already migrated into the all-new Marketing Antics - Marketing Inner. Please join us both at AM 1410 KBNP and at Marketing Antics to listen to the show live on the Internet, too. You will find the Internet Radio Live Player at: http://www.marketingantics.com The Live Listener Line is: Toll Free: 888-214-9237 or in Portland at: 503-227-1410 I look forward to seeing and hearing from you there! Happy Marketing, Tony PodCast Radio Show - Saturday, October 6, 2007View Original Article Sat, 06 Oct 2007 20:13:01 GMT Today, we talked about List Building Horsepower: 100 Ways To Explode Your Opt-In Subscriber Bases. For your convenience, we have providing a free copy of the entire List Builder Horsepower Handbook to all Marketing Antics, Inner Circle Members.
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